Showreel
Logo
Visual Guidelines
Packaging
Website
(IM)Perfect Skincare
2023
(Im)perfect Skincare is a full brand identity and packaging system designed for a fictional sustainable skincare brand, created as part of the Bachelor of Design at QUT. The project won the Adobe Creative Award at the QUT Design Festival 2023. The brand promotes empowerment and simplicity, rejecting excessive skincare routines in favour of a three-step system. Packaging was designed across three products, a cleanser, moisturizer, and SPF, each composited onto original film photography shot across Australia and New Zealand.
